The SC Technical College System legislative priorities for 2010 include Lottery Tuition Assistance, Allied Health Initiative, Center for Accelerated Technology Training and readySC, and Lottery Technology funding. LTA (Lottery Tuition Assistance) provides access to affordable education for many of our students. For 2008-2009, York Technical College LTA disbursements totaled $2,315,965 which benefited 2,195 recipients.
In addition to the legislative priorities mentioned above, the System Office has worked over the past year on a new branding strategy with the help of Chernoff Newman. The objective of developing a new logo and tag line is to elevate and differentiate the SC Technical College System’s positive brand attributes. As you will notice on the legislative priorities page, the new logo and tag line, Think Jobs, focuses on what the SC Technical College System is all about – jobs. Using this tag line, Think Jobs, we are emphasizing the vital role we play in preparing the state’s workforce for real jobs as well as our ability to drive future economic development and attract new companies.
I’m sure many of you are interested to hear about the results of our branding efforts. I plan to unveil our new logo and tag line at our meeting on December 16.
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